• Vendor Voices

    Two Reminders From GOLDEN

    Winter B-T-S Promotional Period GOLDEN Acrylics and Williamsburg Oils can be advertised up to 40% off every day beginning on 01/01/19 and concluding on 02/8/19. Please contact the GOLDEN Sales Department directly with any questions. Holiday Schedule Reminder Golden Artist Colors will be closed both Monday, December 24 and Tuesday, December 25 for Christmas. We will also be closed on Monday, December 31 and Tuesday, January 1 for the New Year’s holiday. Please plan your needs accordingly. Submitted by GOLDEN Artist Colors, Inc.

  • Vendor Voices

    DIY Wrapping Paper with Krink

    Use Krink to create DIY wrapping paper! Krink paint and ink markers are permanent, opaque, and come in a range of colors. They are a fun and easy way to make a great looking present! Please feel free to share these images to inspire your customers this holiday season. Krink is handmade in the USA. Submitted by Krink, Inc.

  • Community

    Creative Holiday Traditions From MacPherson’s

    Once you are a part of the MacPherson’s team, whether or not you’ve dabbled in the arts before working here, the creative spark rubs off on you. It’s inevitable, with so many art supplies around! In celebration of our creative endeavors on and off the clock, we wanted to share some of our creative holiday traditions with you. Gratitude Place Cards “Every year for as long as I can remember I’ve created place cards for every guest with the question “What are you thankful for?” written with a space to answer. When guests arrive or before dinner is served, everyone…

  • In Your Store

    Products By Personality: Customer Gift Guide

    The classic question this time of year: “My cousin/sister-in-law/friend/neighbor is an artist, what should I get them?” Gifters may not be familiar with the supplies and mediums their giftee prefers; providing an endcap or featured table in the form of a “Gift Guide” helps point customers in the right direction—without needing a staff member to walk them through the entire world of art supplies in three minutes. In an effort to encourage and inspire, we’ve created a selection of products for five creative personalities your customers might be shopping for: The Dedicated Artist, The DIY Crafter, The Young Creative, The…

  • Industry News

    Happy Halloween from MacPherson’s!

    If MacPherson’s has a favorite holiday, it may or may not be the one that involves dressing up, decorating, turning the world upside down and tapping into our imaginative, artsy sides. While delivering creativity is what we do on the clock, we embrace (and express) creativity outside of work too—in fact, for many of us it is the fuel that keeps us going! Halloween is a chance for us to show off this creative spark. Costume Contests We kicked off the day of Halloween with a costume contest. The winners in Emeryville: Jeanine Davids as The Butcher, Ariana Faustini as…

  • In Your Store

    Ready, Set, Go: Black Friday, Small Business Saturday & Giving Tuesday

    Mark your calendars! While you’re focusing on sales and promotions for the winter holidays, keep these three retail-related holidays on your radar. We’ve put together key links, hashtags and merchandising ideas so that you can easily integrate Black Friday, Small Business Saturday and Giving Tuesday into your promotions next month. Black Friday, November 23rd Black Friday is the informal name for the day following Thanksgiving, the fourth Thursday of November. Traditionally recognized as the beginning of the holiday shopping season in the United States, Black Friday is an opportunity to reach a wide audience with deep discounts. While this “holiday”…

  • In Your Store

    Super(natural) Merchandising: Window Display Or Portal To Another World?

    Last month, we showcased budget-friendly strategies for eye-catching window displays, with a focus on creating a unique experience and a call for submissions from retailers who are proud of their windows. The holidays offer opportunity for an extra dose of creativity, and it helps to have enthusiastic staff who take initiative. We are pleased to share a creative window just in time for Halloween: this Stranger Things display grabbed attention last year at JWS Art Supplies, in Great Barrington, MA, a quaint tourist town near the Berkshires. JWS has a reputation for having fun window displays that allows them to…

  • Vendor Voices

    Inspire & Spook With DecoArt Outdoor Living Paint

    It’s the most shudder-ful time of the year! With Halloween just around the corner, DecoArt has a range of products that will make your customers shudder with delight. Treat your customers to DecoArt’s Americana Decor Outdoor Living paint to make this selling season truly spooktacular. Durable and weather-resistant,  this paint does not require sanding, priming, or sealing. Outside spaces are being decorated as elaborately as interior rooms, especially during a holiday season. The addition of the DecoArt Outdoor Living line to your store makes it easy and affordable for all customers to transform any piece from daunting to happy haunting.…