Vendor Voices

News From GOLDEN

2020 QoR Watercolor Promotion Opportunity

The promotional period for QoR in 2020 will run from 2/10/20 – 7/17/20. Differing from years past, we’ve decided to consolidate two shorter promotional periods to one continuous time frame in order to more closely tie to traditional watercolor season and World Watercolor Month, which occurs in July.

Over 100k Followers on Instagram!

GOLDEN has had a tremendous rise on Instagram over the past several years. Beginning in 2015 with only 300 followers, we began sharing images and videos behind the scenes at the factory, beautiful shots of our products, technical information, and audience member’s paintings. Over the last year, we’ve seen great growth in our audience, which now numbers over 100,000. Our most popular content continues to be #MillMondays, #MixerMondays, and #Drawdowns videos. Artists are always excited to see part of our paint-making process.

Retailers have also been key partners in our engagement, sharing our content to their own audiences, and partnering with us to promote events at their stores. Retailers can always tag our account, @goldenpaints, and are encouraged to use our hashtags, #goldenpaints, #qorwatercolors and #williamsburgoils, when posting about our products.

We look forward to continued growth on Instagram!

New Video in GOLDEN Video Library: Isolation Coat Application for Small Paintings

Be sure to take a look and share with your customers!

Watch more videos on the GOLDEN website in our Video Library.

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