Archive for the ‘Industry News’ Category

All Hands On Deck: Floods in Madison, WI Impact Wisconsin Craft Market

Tuesday, September 18th, 2018
Catherine Monahon, Copywriter, MacPherson’s

Painting of Madison, Wisconsin by Eric Dowdle

Last month devastating floods in Madison, WI impacted Wisconsin Craft Market – employees walked in to discover several feet of water in the store and an overwhelming amount of damaged product. Their staff banded together for several days of drudgery, with family members and loved ones pitching in.

Recapping the experience on their Facebook page, owner Paul Zarnikow expressed his gratitude for the team of friends and family who made reopening possible.

“Not only did no one complain, the loud laughing and chattering usually heard went on like any other day. I’m lucky to have had these ladies as employees for so many years, luckier still to have them as friends.”

Once they got the water under control, they opened up shop while they finished the rest of the clean up. Their first group of customers?

“We had a large group of ladies from the Chicago area who had planned a Madison yarn crawl for the day so they shopped while we mopped. I can’t tell you how nice it was to talk with fun customers again after the last few days. They were great, but I’m sure less than impressed with our dress code!”

To learn more about the flooding in Southern Wisconsin and read about way to help, click here.

Ben Franklin Bonney Lake & Montana Cans

Tuesday, September 18th, 2018
Catherine Monahon, Copywriter, MacPherson’s

Ben Franklin Crafts & Frame Shop Bonney Lake collaborated with Montana Artist Devin Finley to transform the formerly drab graffiti walls of the local Skate Park in town into an outdoor gallery of street art!

In collaboration with the community of Tehaleh and Montana Artist Devin Finely, Ben Franklin Bonney Lake’s goal was to get more people aware of the Montana spray paint in the community while improving a community space with art. Staff member Colleen coordinated the event with the community director of a local skate park.

Over 50 people attended the event, which featured live painting by Devin, music, snacks and of course the built-in entertainment of the skate park itself. Before painting, Devin explained his plan to onlookers and sat with young artists to each them techniques and strategies for creating their own artwork. The event was a success, engaging community, sparking curiosity about Montana Cans and drawing people into the store.

LenzArts’ 50th Anniversary, a.k.a. “Lenz Arts Week” As Pronounced By Santa Cruz Mayor

Monday, September 17th, 2018

On the left, community members playing with POSCA and painting rocks primed with Montana spray paint; On the right, Lulu, the youngest Lenz!

Catherine Monahon, Copywriter, MacPherson’s

LenzArts went all out for their 50th Anniversary August 4th. Their family business has survived and thrived despite fire, flood and earthquake. Over the decades they have become embedded in the community. Three generations of the Lenz family participated in the event, which included a Vendor’s Fair and a storewide sale. They set up twelve interactive stations of different make and takes as well as demos with reps and artists. People enjoyed free face painting, raffles, a homemade fishing booth and a Wheel of Fortune. They also invited Santa Cruz Art League rep to talk to community members; the current generation’s great-grandmother, Leonora Naylor Penniman, was one of the founders of the league in 1919. Her artwork and bio were on display to honor the artistic roots of LenzArts and inspire curiosity about the league.

Diane Bokulich, a member of the Lenz family, sees the event as more than an anniversary event; it was an homage to community and creativity.

“We wanted to thank the community for their support, give back to them and celebrate art. People were thrilled to be immersed in art for a day. You could feel the joy of creativity and the fun of being together connecting to the world of art in an interactive, hands on setting, experimenting with art supplies and talking with artist and reps, gleaning their expertise. It was exciting–we had all ages there! I heard parents and grandparents say how great it was to have their kids “unplugged”. In our family tradition of gathering for fellowship and food, we BBQ’d ourselves, giving out hundreds of hot dogs while my teenage daughter made hundreds of snow cones made to order. Nine of the grandkids were there serving, ages 8 to 23; all of my siblings were there, even from out of town. We had three generations of family there helping all day.”

Matthew Lenz, Cynthia Lenz, Andy Lenz Sr., Mayor David Terrazas, and Andrew Lenz Jr.

We congratulate LenzArts on bringing their community together through creativity, incorporating something for everyone and on decades of success in the art supply industry!

Chameleon Rebranded

Tuesday, August 28th, 2018
Catherine Monahon, MacPherson’s Copywriter & Chameleon Art Products

Chameleon shared a recent press release with us announcing the rebranding of their products and their website  – aiming for a fresh look and user-friendly design. Read on for highlights about these changes:

“We strive to keep pushing the boundaries so you can develop your talents even further. We want to help you unlock all the colors hidden inside your art tools. And that’s what our rebranding and “Changing Color” is all about.”

Chameleon changed the website’s look based on the creative community’s feedback.

“Chameleon should be a place for like-minded individuals to share ideas, brainstorm and be inspired by each other. Inspiration can come from anywhere and we want to help fuel that. It starts by celebrating the world of color and art. Art is all about being creative and thinking outside of the box. Our unique tools produce unique results and we want to keep it that way.”

Lush with color and content, Chameleon’s website is chock full of artistic resources. We particularly like how the information is laid out, with a consistent color palette that highlights the gradients and unique combinations so signature to Chameleon products.

“We are inventors with new ideas. The Chameleon team never stops thinking, inventing, testing and researching new concepts. Our rebranding signals a new chapter for us. It’s the start of the next part of our growth and pushing the medium to the maximum. We could not have done it without all of you in our Creative Community. So thank you all. Your contributions are what drive our company forward.”

They are offering 55% off through MacPherson’s just in time for back to school! Terms and conditions apply – offer is valid till September 13th.

GOLDEN Educator Residents & Top Finalists Announced!

Monday, August 27th, 2018
Golden Artist Colors

Golden Artist Colors and the Alliance for Young Artists & Writers are pleased to announce the recipients of the 2018 GOLDEN Educators Residency! Three educators will be invited to participate in a two-week artists’ residency through the Sam & Adele Golden Foundation in a sylvan setting in upstate New York. They will also each receive a gift certificate for $1,000 for GOLDEN paints.

Geeta Dave, Power of Intuition, Acrylic paint, 30’ x 30’, 2018

Geeta Dave

from Prairieville, Louisiana

Glasgow Middle School

 

2017, acrylic, pastel, ink, painted and collaged paper, canvas, and felt on panel, 46” X 46”

Kevin Kelly

from Wichita, Kansas

Wichita West High School

 

“During the spring of 2014 I made a promise to my AP Studio Art students that I’d paint a portrait of them if they passed the AP Studio Art portfolio review.” 2015, oil painting

Brian Payne

from Yukon, Oklahoma

Yukon High School

Collectively, these three educators have been teaching for close to 60 years. Learn more about their work here. The Alliance partnered with the National Art Education Association to review the applications to the residency – in addition to the three residents selected, nine additional finalists (who made the decision-making process particularly challenging) were identified; they will also receive $1,000 gift certificates for GOLDEN paints:

Lynn Bennett-Carpenter, Bloomfield Hills, MI

Rouzanna Berberian, Monrovia, CA

Cynthia Berger, Minneapolis, MN

Amy Bouse, Inglewood, CA

Caitlin Clifford, Cortlandt Manor, NY

Elaine Florimonte, South Riding, VA

Todd Johnson, Knoxville, TN

Christina Keith, Prior Lake, MN

Shannon McBride, West Linn, OR

Learn more about the GOLDEN Educator’s Residency here.

Lasting Impact: Make It A 2-Day Event – Community Engagement at Dots ‘N Doodles

Monday, August 27th, 2018
Catherine Monahon, MacPherson’s Copywriter

(From left to right) Tim Masuelli, Owner of Dots N Doodles, Dennis Metcalf, Key Account Manger at Royal Talens, Tiffany Mang, Loving Vincent Artist, Scott Leahing, Owner of Dots N Doodles and Charlene Mosely, Loving Vincent Artist

Dots ‘N Doodles Art Supply in Astoria, Oregon recently hosted a two part event honoring the work of Vincent Van Gogh and encouraging modern day oil painters! Staff kicked off the event by showing the movie Loving Vincent on Friday night, with a workshop led by artists Charlene Mosely and Tiffanie Mang, who worked on the set of the movie. The event sold out, and there was so much interest that they added an additional workshop later in the weekend. With an Art Alternatives canvas roll, Rembrandt oil paints and effusive enthusiasm, artists created a large scale painting in the iconic style of Van Gogh. Dennis Metcalf, sales representative for Royal Talens was integral in the planning process and was able to attend, adding his expertise to the mix. Customers left with a deeper understanding of Royal Talens line of products and the inspiration to embark on their own colorful journeys. The event was also supported by Art Alternatives and Princeton Brushes.

Jerry’s Artarama of Hartford, CT Turns 25

Monday, August 27th, 2018
Catherine Monahon, MacPherson’s Copywriter

Jerry’s Artarama of Hartford, CT celebrates its 25th anniversary! Owners Jeff and Susan Shoham were featured in the Hartford Courant in an article that details their incredible journey, from building their business from the ground up to becoming a community staple as the go-to art supply store for creative endeavors in Elmwood. They celebrated the big 25 with a 25% off sale over the weekend, door prizes and of course, cake.

Left to right: Chet Terry, General Manager, AJ Shoham , Store Manager, Jeffrey Shoham, Owner

When thinking back on the the years of hard work that brought the business to where it is today, Jeff reflected on the rewarding moments that make everything worth it.

“Talking with customers. My time is limited, but I love being on the floor, still. Especially the students… to see them come in as freshmen, you see them develop over the years.”

When we take a moment to celebrate anniversaries, it’s not only a chance to reflect on our accomplishments and progress… it is a way to connect with community and strengthen relationships with customers.

One woman at Jerry’s Artarama’s 25th celebration came up to shake Jeff’s hand: she had been at the store the day it opened and had watched the store evolve and change… for all 25 years. We are looking forward to celebrating more anniversaries with our retailers!

Concrete Jungle Sparks Imagination: New Forstall Art Mural

Monday, August 27th, 2018
Catherine Monahon, MacPherson’s Copywriter

Murals are a wonderful way to support local artists, draw attention to your store and jostle people out of their everyday routine. A drab concrete wall becomes a photo opportunity, an invitation to reflect, or a celebration of your town or city’s personality. Phillip Forstall, owner of Forstall Art Center in Birmingham, Alabama, recently installed a mural in collaboration with Shane B., a local muralist and tattoo artist. The jungle scene is vibrant and full of life. We wanted to learn more about how the mural came to be and its effect on the community and gave Phillip a call to learn more.

Who created this mural? Why this design?

The mural was designed by Shane, a local artist. He’s a longtime friend and customer. My wife Annette and child Andy asked him to create an interactive mural. They wanted a mural with a path so people could take fun photos. Annette and Andy created the design, so it was really an inhouse project. Shane did all the painting. Many of his friends stopped by with food and company.

What do you like best about it?

It’s hard to choose! I love that people interact with the mural and don’t realize that there’s a wild kitty lurking above them. I love that people stop all the time to get their picture taken. Finally, I love that we have some color brightening our space. All the blank walls downtown can get monotonous.

Have you gotten any feedback from the community / new or repeat customers?

Yes! They love it! They want more! People tag us on Instagram a lot. We can’t wait to commission more murals.

Industry News – May 2018

Wednesday, May 16th, 2018

Allard’s Customer Appreciation Day (left) and Picnic Day at UC Davis (right)

Allard’s in Fresno, CA hosted their annual Customer Appreciation Day . The event featured great promotional pricing, in store demos, make and takes, and a local Food Truck feeding hungry shoppers!

UC Davis hosted their annual Picnic Day. The event features over 200 booths, live music, parades, and a chemistry fair. The UC Davis bookstore hosted a table featuring activities for all ages.

Artist & Craftsman in San Diego CA, as a part of their local Art Walk, used POSCA paint pens to create a mural. They had over 1,700 participants!

Hyatts in New York is nearing their 60th anniversary! They will be moving to a new 40,000 square (wow!) feet facility in Late 2018

ArtCentral in San Luis Obispo, CA hosted a paint pouring event to capture and educate customers interested in this trending medium.

(Top) Grand Prize winner of the Plein Air Festival by John Kilduff, (bottom left) Winner of the Plein Air Festival by Monica Edwards, and (bottom right) Winner of the Plein Air Festival by Mike Ishikawa

Raw Materials in DLTA hosted their 4th annual L.A. Plein Air Festival, now the LARGEST urban plein air festival in the United States. They even got a write-up in L.A. Weekly!

Golden News March 2018

Tuesday, March 27th, 2018

GOLDEN Conducting Training for Artist Educator Program

September 30-October 5, 2018

Golden Artist Colors is seeking painting and mixed media teachers for its GOLDEN Artist Educator Program (GAEP). The Program grants certification after the week of training and successful completion of a test. The training is being held in the beautiful Hotel Mazarin in the French Quarters of New Orleans. Interested candidates need to complete an application by June 1 for consideration. Please visit goldenpaints.slideroom.com to complete the application and for more details.

NAMTA Art Materials World 2018 is Just a Couple Weeks Away!

At NAMTA Art Materials world 2018 in Dallas, TX, we hope many of you took the time to stop by our Booth (#307) to say hello and see some exciting new items!

While at the show you would have had a first-hand look at the NEW! QoR mini and QoR Masking Fluid. There was also a chance to see several new Heavy Body Acrylic colors and sets while learning about new tube merchandising, better utilizing retail space and a gravity fed system to improve efficiency in stores by 20%! Williamsburg Oils introduced seven new colors at NAMTA. We also shared two consumer promotions with you for GOLDEN Acrylics and Williamsburg Oils, aimed at increasing foot traffic in your stores!

As always, thank you for your continued support!

Strathmore News March 2018

Tuesday, March 27th, 2018

NEW STRATHMORE® 400 SERIES OIL PAINTING PRODUCTS

Available starting in March of 2018, we are pleased to introduce 400 Series Oil Painting products. Modern convenience meets traditional technique in these products made specifically for artists creating finished work with oil paints and oil pastels.

Our new 400 Series Oil Painting pads and sheets are a convenient alternative to canvases or boards. They’re easy for artists to take on-the-go and there is no gesso required to prevent oil saturation. As part of the paper-making process this sheet has been pre-primed with vegan materials, so artists can simply tear out a sheet and starting painting! You won’t get any oil halos or seepage through the sheet. The fabric-like linen surface mimics canvas while providing texture to help blend and hold layers of paint in place. Officially launched at NAMTA 2018, the NEW 400 Series Oil Painting line started shipping March 5, 2018 from Strathmore.

Strathmore 400 Series Oil Painting features include:

  • 215 lb / 350 gsm heavyweight paper.
  • Acid free, vegan friendly, natural white color paper.
  • Linen textured surface stands up to layering, blending, and scraping techniques.
  • Appropriate for finished work.
  • Sheets are easily removed from glue binding.
  • 10 sheets of paper per pad.
  • Available in 9” x 12” (SM430-309), 12” x 12” (SM430-312), and 18” x 24” (SM430-318) pads. Also available in 18” x 24” sheet stock (SM431-3)

All of our Oil Painting products are featured on an introduction promotion which runs through Back To School promotion May 1, 2018 to September 13, 2018. Learn how this new program can increase the productivity of your retail space by contacting your MacPherson sales representative today!

400 Series Oil Painting support materials for retailers including, shelf labels, samplers, headers, photography, and sell sheets which are all available on our Retailer and Distributor Tools section of the website at www.strathmoreartist.com. Also, watch for an upcoming product video featuring this exciting new line!

INCREASE STORE SALES WITH STRATHMORE® ONLINE WORKSHOPS

Strathmore® is excited to once again offer their free Online Workshop Series, which started March 5, 2018! Take advantage of this consumer workshop series and increase your store’s traffic and sales. Promote the start of the workshops in your store, on your website, on social media, and drive sales as students purchase from the class supply list (there were over 51,000 video views on the workshop site in 2017).

Original artwork by workshop instructors: Kelly Eddington, Sarah Becktel, and Robert Burridge

The Strathmore 2018 Online Workshop Series will again feature 3 different workshop series, with each series including 4 videos and downloadable instructions created by incredibly talented artists. Students follow along as instructors guide them through various topics

An end cap at University Arts.

and demonstrate useful tips, techniques, ideas and inspirations to get students creating and learning about art. Visit Strathmore Artist Papers at http://www.strathmoreartist.com/artist-studio/ for more information about the 2018 Workshop Series.

Just as a reminder, participants are no longer required to create a student account to view the videos. Once the videos are released on the site, they are available for anyone to view at any time, for free, without creating an account. However, if students want to interact with the instructors in discussion forums, or upload images to the gallery, they still need to create an account to access those special features. Students can also still create an account to interact with their friends on the site, and to create their own profile. No changes have impacted any existing student accounts. By removing the previous account set-up to view the video content, more artists are encouraged to engage in the wonderful free content that is available in the workshop series.

Here are three ideas for retailers to take advantage of the program:

1. Create Workshop Supply End Cap – Download this poster/handout pdf and create an end cap featuring the workshop supply list. Use the poster on the end cap to promote the workshops as well as in the window and at check out.

2. Follow Strathmore Artist Papers social media platforms and share our posts like below with your fans. This is a really easy thing to do! We share on-going information and reminders about the Workshops on Facebook and other social media channels.  Ask your fans to stock up on class supplies at your store! You can also check out #StrathmoreWorkshops on Instagram, Facebook & Twitter.

You can follow Strathmore on our social media sites including: Facebook. Pinterest , Twitter , YouTube , and Instagram.

3. Create your own in-store workshop from content delivered in Strathmore’s Online Workshops! Each workshop provides you with a supply list, educational video and supporting information. Makes hosting your own event easier!

As a reminder, at the end of each year Strathmore will post that year’s Online Workshop Series videos to their YouTube channel. Look for the 2017 Online Workshop Series videos that are now available, which include workshops on Brush Lettering and Watercolor, Techniques in Pastel Art, and Ethereal Mixed Media on Toned Paper. Also offered on Strathmore’s YouTube channel, you will find an expanding library of videos around product information, quick tips and tricks for using Strathmore products, and helpful information on frequently asked questions.

Interested in learning more? Contact your MacPherson sales representative for ideas of how you can drive more traffic and sales with Strathmore’s 2018 Online Workshop Series.

2018 Workshops kick-off on Instagram (left) and Facebook. (right)

R&F Handmade Paints Celebrates 30th Anniversary

Tuesday, March 27th, 2018

In 1988, Richard Frumess, founder of R&F, started the business in the basement studio he rented in Brooklyn, NY.  His interest in encaustic painting as an artist, and the lack of a significant source for quality encaustic supplies, led him on a path that eventually developed into what is now R&F Handmade Paints.

For R&F’s first 2 years, Richard focused on being an encaustic paint manufacturer.  In 1990 artist and Williamsburg Paint manufacturer Carl Plansky, a close friend of Richard’s, suggested R&F start making an oil stick.  Carl felt that the natural synergy between wax/resin materials used in encaustic and the wax/oil materials needed for the oil sticks seemed like the natural step to take.

In 1990, R&F Pigment Sticks® were born.

R&F Handmade Paints takes pride in manufacturing these 2 distinctive yet similarly milled products.  Artists’ interest in both Encaustic Paint and Pigment Sticks® has grown steadily over the years….30 to be exact. Under the leadership of Darin Seim, R&F’s President and a truly dedicated staff, R&F is confident that the trend will continue for many years to come.

Jacquard’s YouCAN wins Creative Tool Award at Creativeworld 2018!

Tuesday, March 27th, 2018

Jacquard is proud to announce that the YouCAN Refillable Air Powered Spray Can won 2nd Place in the Creative Impulse “International Innovation Award for Creative Tool of the Year” at the 2018 Creativeworld tradeshow!

From the Creativeworld Press Release:

“The Creative Impulse Award is a trend barometer that reflects the great innovative power of the DIY sector. This year, a new record was set for the number of entries with 74 products. A jury of top experts from the trade, industry and media met to assess, test, discuss and evaluate in detail all entries for the four categories.”

Jacquard was also featured prominently in the “Trends” exhibition at Creativeworld with:

  • Pearl Ex Powdered Pigments
  • Basic Dye
  • Indigo Tie Dye Kit
  • YouCAN Refillable Air Powered Spray Can
  • Piñata Alcohol Ink

We can attest to the association’s keen eye for trending products: all the items featured have skyrocketed in popularity in markets all over the world over the last 6-12 months. All these items are available from MAcPhereson’s.

Product link –  YouCAN

YouCAN Refillable Air Powered Spray Can from Jacquard Products on Vimeo.

Industry News- A Note from Frank Stapleton

Sunday, January 28th, 2018

This is a hard note to write. Besides my family, there’s nothing I love more than MacPherson’s and the community we serve. For 45 years (yikes), my chief passion has been building MacPherson’s from its humble beginnings, helping it flourish and finding creative ways to navigate and conquer the many challenges that come our way. I’m so proud of what we’ve built and of the heart, soul, and hard work of so many people over the years.

As our talented leadership team finds its way, it’s time for me to exit stage right and give them space to make their own successes, stumble occasionally, and learn from their experiences. I have every belief that this is exactly what will happen

It has been a wonderful 45-year ride! Thank you to my many friends in the industry, and thanks for your support in making our amazing company such a successful supplier to our industry’s retailers.

I have been asked to continue on as a member of MacPherson’s board of directors and to play a role in the transition of strategic responsibilities. These include acting as a mentor on the sales and vendor side, and being the editor of the Art Dog Blog.

MacPherson’s will now engage in a search for a great Chief Executive Officer (CEO) who I know will do us all proud. In the meantime, the top leadership of the company will be supported fully by our very capable and committed outside board of directors: Alison Norton Nelson and Renee Thomas Jacobs.

I encourage all to reach me at my personal email address for any reason; fmstapleton@mindspring.com

All the best,

Frank Stapleton

Industry News

Sunday, January 28th, 2018

 

Howard Kaufman

On January 16, Pacon Corporation, the parent company of Strathmore Artist Papers™ announced the acquisition of Princeton Artist Brush Co.™, the number-one supplier of fine art brushes in North America. Howard Kaufman and his team will continue to manage and operate Princeton.

Speedball reached an agreement to purchase Global Art Materials, Inc. from owner and founder Tom Dix. “When Tom approached us about buying his business, the answer was easy,” said Speedball CEO Walt Glazer. “And when he expressed a desire to stay involved as part of the Speedball Team, I was thrilled.”

Anthony Piperno

Tom Dix added, “My goal was to make sure that the Escoda, Folia, Art Graf, Coate, Handbook Journal, Fluid, and Pastel Premier brands are in the best hands for the future.” After several months of planning Global’s operations and production will be moved to Speedball’s facilities in North Carolina.

A.C. Moore has announced that Anthony Piperno has been named the company’s president. The first A.C. Moore store opened in Moorestown, New Jersey in 1985, and has since grown to more than 130 stores. In related news A.C. Moore has been named the art and craft supply partner for the Create and Craft cable TV shopping network. Read the press release here.

Jackie Williams

Derwent’s parent company ACCO has announced some personnel transitions; Nicola Shepherd will join the Derwent team on March 5th as Marketing Director, replacing Astri Thomas Saunders who left the business earlier in January. Also, Jackie Williams leaves ACCO/Derwent at the end of January. She played a huge sales role at Derwent for 22 years, opening up new markets in Asia, Eastern and Southern Europe and recently managed the successful transfer of business from one global distributor to individual country distributors, particularly across Europe. We will miss Jackie and wish her all the best.

Theresa Kuiken

At ColArt Americas people are on the move; Jim Allery ends a 3+ year gig as Vice President of Operations just in time for an exciting move of their distribution centers a mere stones throw from the current warehouse and office in Piscataway, NJ. In related news Theresa Kuiken, Vice President of Marketing for the past 2.5 years has left to pursue new opportunities.

At the Creativeworld show in Frankfurt, Germany this week the Mariotto family celebrated the 70th anniversary of their Milan Italy based M.A.B.E.F., maker of the world’s finest handcrafted wooden easels.

Sandro Tottoli, Laura & Paolo Mariotto

Newell Brands, parent corp of Sharpie, Elmers and Prismacolor stock value dropped more than 22 percent in trading on January 25th after announcing it will restructure its business, possibly selling off assets that could also close as much as half its factories, warehouses and product volume. Brands under consideration for sale include: Waddington, Process Solutions, Rubbermaid Commercial Products, Rawlings, Goody, Rubbermaid Outdoor and U.S. Playing Cards. The company plans to refocus on nine core consumer businesses, which generate in total $11 billion in net sales, roughly 82 percent of its fiscal 2016 sales. None of the art, school or craft materials brands will be affected.

Talk about wonderful imagery perfect for eye-popping social media sharing, photographer Christopher Payne’s New York Times photo essay on the General Pencil factory in Jersey City, NJ is both beautiful and inspiring!

Check out this feel good local business story on Posners Art Store, serving artists in Tucson, AZ for the past 100 years!

Posner’s Tucson, AZ

Manuscript Pen has launched their new website. The manuscript YouTube channel has lots of great info as well as lots of shareable calligraphy videos.

Here’s a fun BBC Scotland video showcasing the handiwork of signwriter Ciaran Glöbel. Notice the wall signs touting STABILO and Montana Black Spray cans in his tool crate! This is a fun share on social media sites.

Golden News January 2018

Sunday, January 28th, 2018

Winter B-T-S Promotional Period Reminder

All GOLDEN  Artist Colors brands and associated products can be advertised up to 40% off every day until February 8, at which time advertising goes back to 30% off every day. Please contact the GOLDEN  Sales Department directly with any questions.

GOLDEN  to Attend CAA Mid-February in Los Angeles, California

For a number of years, GOLDEN  has been exhibiting at the College Arts Association (CAA) Annual Conference. As the world’s best-attended international art conference, CAA’s meeting will facilitate networking opportunities and enable participants to exchange ideas and information with colleagues from across the globe. It’s a great opportunity for us to engage with college and university professionals in the art community. This year, the show will be at the Los Angeles Convention Center from February 21 – February 24, 2018.  GOLDEN  folks from the US will be present in the Golden booth (#424 & #426), so please stop by and visit.

Master Teacher Art Exhibition at GOLDEN Artist Colors Loft Gallery

GOLDEN  Artist Colors has partnered with its local DCMO, Madison-Oneida and Herkimer County BOCES to host its second Master Teacher Art Exhibition. The Opening Reception will be held on Saturday, February 17, 2018 from 4:00 to 6:00 pm in The Loft Gallery at GOLDEN Artist Colors. The exhibition will feature artwork by 17 local art teachers who participated in the recent Master Teacher Program, which was held at GOLDEN  in the fall of 2017. The 8-week-long Master Teacher Program offered two professional painting instruction courses for art teachers in the local community and was focused on helping participants explore a range of painting media and techniques to reinforce or establish their own voice.

Just Paint #35 Will Be Online and Landing in Mailboxes Late February

Our intention is to offer Just Paint as a valuable resource, providing interesting ways for artists to engage with materials and we sincerely welcome your feedback.

Articles in the upcoming issue include:

  • Statement from Mark Golden
  • Zinc Oxide: Warnings, Cautions & Best Practices as it Relates to Oil Paints
  • New Colors from Williamsburg Oils
  • Introduction of Benzimidazolone Yellow Medium & Light
  • Sam & Adele GOLDEN Foundation (SAGF) 20th Anniversary Art Auction Benefit
  • Scholastic Educator Residency

To read these articles and much more, go to www.justpaint.org, a site dedicated to housing all past issues of the Just Paint newsletter and so much more. If additional printed copies of Just Paint are required for in-store presentation or staff distribution, contact your MacPherson Representative for ordering instructions.

Gamblin News January 2018

Sunday, January 28th, 2018

“Color is an artist’s most important tool.”

Robert Gamblin

In our last interview on the Savvy Painter Podcast, we dedicated an entire episode to answer your technical questions about mediums, pigments, varnishing, and solvent-free painting. Based on listener feedback, we’re doing it again. And this time it’s all about COLOR!

Listen Now

 

Join Antrese Woods, host of the Savvy Painter, for an in-depth conversation with Robert Gamblin and Scott Gellatly.

We hope this podcast will help answer some of your lingering questions about color. (And perhaps even create some new possibilities for you!)

P.S. Thanks to everyone who submitted these great questions.

Gamblin Artists Colors

 

Industry News

Wednesday, December 27th, 2017

Transitions:

Jim SemitekolMacPherson’s esteemed Chief Operations Officer and Executive VP, will be retiring at the end of 2017.  Jim joined MacPherson’s in 2001 as Director of Operations and has played a key role in our growth and success. After the new year Jim will continue to serve MacPherson’s as a consultant three to four days per week. Please join all of us here at MacPherson’s in wishing him all the best in his transition to retirement. Read more about Jim and MacPherson’s organizational changes here.

OPERATIONS2

Strathmore’s Senior Account Manager for the Southeast, Don Bradley, will be retiring from the company at the end of 2017. His knowledge, customer care, mentorship, character, integrity, humor, and, most of all, his overwhelmingly loving heart will be missed by many. Please join his colleagues at Pacon in thanking Don for his service to the art materials industry, and wishing him the best for his retirement! Find the complete announcement here.

Who else can say they work with a colleague that has an icon of the company brand tattooed on their arm for eternity? That’s commitment!

Who else but Don has the company brand tattooed on their arm? That’s commitment!

With great sadness we report the recent passing of Barbara Berger, Nuremburg-based marketing and sales manager at STABILO responsible for North America. We will miss you Barbara.

KatieKatie Geldhof and her late husband, Mark, opened the Kent, OH art supply store All Media 40 years ago. A community-based locally-oriented store, they’ve always believed in giving back starting with those who they employ. “It’s all artists that work here,” says Katie, proudly. Now it is time for a transition so Katie is planning to sell the store to one of those artist employees, Brian Smith, a landscape painter. Brian has been working at the store for 25 years. Read the whole story on All Media.

Golden News December 2017

Wednesday, December 27th, 2017

GOLDEN Launches NEW QoR® mini

Compact color for artists on the move.

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QoR® Watercolor will be launching the QoR mini 12 Half Pan set and adding QoR Masking Fluid to the product line.

The totally new solid half pans of color within QoR mini re-wet beautifully and deliver the lively painting performance artists expect. QoR mini fits 12 half pan watercolors in a tin smaller than an index card. It fits perfectly in your pocket or purse for urban sketching and plein air painting. Features include:

  • Stamped wells on tin lid offer convenient mixing space
  • Innovative non-staining silicone insert with embossed letters next to each pan to reference colors
  • Standard size removable/refillable half pans
  • Watercolor paper insert to paint out a color reference key
  • Vibrant, clean mixing primary colors along with convenient secondary and earth colors

Order Details:

Item #: GD7000015-0 (Coming soon)

UPC: 738797012295

List Price: $99.99

Terms:

  • Available February 12, 2018. Standard freight.
  • No minimum order.
  • Standard discounts apply.
  • Get an extra 20% discount on pre-orders now through March 16, 2018.

See your MacPherson Sales Representative for more information.

More GOLDEN Heavy Body Colors for 2018, Same Footprint

GAC Light Value Colors

All Heavy Body retailers can now offer a greater selection of colors within their current GOLDEN cabinets with the introduction of a new tube shelf for 2 oz. Heavy Body cabinets that increases the tube count from 10 to 12 per shelf. That’s a 20% increase in colors with no additional space required! And just as conversion kits are available, GOLDEN is also launching several new colors!

Cobalt Teal is back! Very popular when it was previously available, GOLDEN had to discontinue it when the pigment became unavailable. The launch of QoR watercolors helped us discover a new pigment supplier, so we can bring this very desirable single-pigment color back to Heavy Body acrylics. The Phthalo and Titanium blended Teal will remain available.

New Light Value Colors! For 2018, seven new light value colors add bright and convenient blends to what is already the most extensive palette in artist acrylic colors. Colors include Light Bismuth Yellow, Light Orange, Titan Violet Pale, Light Phthalo Blue, Light Phthalo Green, Titan Green Pale, and Titan Mars Pale.

New Yellows with Exceptional Lightfastness! We continuously test our products to make sure that we are providing the best materials available to artists. Recent tests reveal that the pigments PY3 and PY73, used in our Hansa Yellow Light and Hansa Yellow Medium formulations no longer meet the highest ASTM Lightfastnesss standards. To provide the bright and lightfast yellows artists need we are introducing Benzimidazolone Yellow Light and Benzimidazolone Yellow Medium across all acrylic color lines in 2018. The Hansa colors will remain available in open stock tubes, however, the new Benzimidazolone colors will replace Hansa Yellow in sets beginning February 12, 2018.

All of these changes are highlighted in MacPherson’s Spring Catalog. For specific information regarding conversion kits and color changes detailed above, reference the MacPherson website OEX Golden or contact your MacPherson Sales Representative.

 

Williamsburg Adds Seven NEW Colors in 2018!

WBNewColorBlade_462X1200Williamsburg Handmade Oil Colors will be introducing seven exciting new colors exemplifying the beauty and quality of our paints while extending the largest range of oil colors available anywhere. Additionally, in response to concerns surrounding the use of zinc oxide in oil paint formulations we have reformulated 12 color blends to be zinc free.

These new Williamsburg colors for 2018 exemplify the beauty and quality of our paints while extending the largest range of oil colors available anywhere:

  • Transparent Yellow Iron Oxide
  • Tranpsarent Red Iron Oxide
  • Pyrrole Red
  • Pyrrole Orange
  • Nickel Azo Yellow
  • Bismuth Vanadate Yellow
  • Titan Buff

Space for new colors will be created from the discontinuation of Mars Orange Deep and Slate Black due to pigment availability. For existing planograms, conversion kits will be available starting February 12, 2018.

For further details, please contact your MacPherson Sales Representative.

Visit GOLDEN at Creativeworld 2018

For close to 20 years, GOLDEN has been exhibiting at Creativeworld, the leading international trade fair for paper, office supplies, stationary and art supplies.  Every year we look forward to having this time to visit with our friends and trading partners. Please plan to come see us in our booth location, Hall 4.1 Stand C12, where we will be featuring all three of our brands: GOLDEN Acrylics, Williamsburg Handmade Oil Colors and QoR® Watercolor.

Please be sure to stop by and visit during the show, which is from January 27 – January 30, 2018. If you would like to schedule a specific meeting time during the show, please contact Bill Hartman at bhartman@goldenpaints.com.

We look forward to seeing you and sharing what’s new!

Industry News

Monday, November 27th, 2017

pacon_sun_mainPacon Corporation, parent company of Strathmore announced that it acquired certain assets of Carolina Pad and Paper International LLC’s Arts and Crafts Division. Under the terms of the agreement, Pacon acquired CPP’s Ghostline and UCreate branded product lines. CPP’s arts and crafts business will be moved to Pacon’s facilities in Appleton, Wisconsin. Financial details of the transaction were not disclosed.

In news from MacPherson’s Marketing & Creative Department, we have welcomed some new faces over the past few months: Ryan Broussard is our new Brand Manager for Lifestyle brands POSCA and Montana. Krystal Willis has been promoted to Creative Manager. Meghan McLean is our new Graphic Designer, and Greg Houston is now our Photography Production Coordinator.

The MacPherson’s team also wants to send a hearty congratulations to our Marketing Director, Dionne Mallins on the birth of her son, Joshua Triptree. Dionne, her husband, David Triptree, and baby Joshua are all doing well.

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Strathmore Artist Papers™ is pleased to announce that Peter St James of St James Solutions, Inc. will be representing the line in Canada beginning December 1, 2017. Peter has been in the art supply industry for decades. After graduating from McGill University in 1991, Peter started as a sales representative for Talens CAC, an Importer/Distributor of fine art materials in Canada.

Peter St James

main-logo (1)Logan Graphic Products, Inc. US maker of high quality hand mat and framing tools is pleased to announce they have won a federal lawsuit against TCP Global (U.S. Art Supply), and its President, Dean Faucett  of San Diego, CA. In its multi-count suit, Logan accused TCP Global and Faucett of infringing Logan’s trade dress by importing, manufacturing, and selling Chinese-made mat-cutting equipment specifically designed to appear identical or nearly identical to well-known Logan products.

Dick Guiry, President of Guiry’s in Denver, Colorado, passed away last week. He had just turned 80. Dick took over the family business in 1962 and added Art Supplies to what was already a well-known paint and interior design store. His son Sean is now running the company. Guiry’s recently opened their tenth location in the Denver Metro area.

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Dick Guiry is on the right, along with his daughter Tiffany Pedrett and son Sean Guiry

GOLDEN Working Artist Program Director, Patti Brady, will be retiring in December. Read the entire story in Golden’s November news in this issue of the Art Dog Blog.

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A.C. Moore’s parent company has announced they have purchased Blitzy, a leading online retailer of arts and crafts products. They also announced they have made a major investment in Zibbet — one of the fastest-growing peer-to-peer handcraft online marketplaces. Read the whole story here.

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Artograph announced it is  terminating its Minimum Advertised Pricing (MAP) policy as of November 1, 2017. In a letter to the trade, Artograph’s Chief Operating Officer (COO) John Davis said, “We are of the opinion that this situation is no longer sustainable in the current retail environment.”

National Art and Hobby in New Orleans has closed it’s doors for good after 90 years in business.

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