Archive for the ‘Video’ Category

Slice® Cutting Tools: Precise, Ergonomic, Safe

Wednesday, May 16th, 2018

Cutting tools are in every art kit. But do they live up to artists’ needs? Do they create clean, detailed cuts, time after time? Do they provide excellent control and maneuverability? Are they ergonomic for prolonged and repetitive use? Are they safe?

If your toolbox features Slice products like the Ceramic Precision Cutter, Ceramic Safety Cutter, and Ceramic Pocket Cutter, the answer to all these questions is yes.

If It’s Slice, It’s Safer

Slice safety blades last over 11 times longer than metal blades. The finger-friendly® grind, which may feel dull, makes clean cuts through a variety of materials, but the edge is safe to the touch.

The Ceramic Precision Cutter (MVSL00116)

The Ceramic Precision Cutter is held like a pen, so using it feels natural and comfortable. Its micro-blade features excellent maneuverability for detail work and is extremely safe.

Little Rebels, ©Kelly Manning, 2016 (aerosol and stencils)

This tool is excellent for cutting paper, shrink wrap, frisket film and parchment paper. Street artist Kelly Manning uses it to create stencils for her work. Scratchboard artists love the Ceramic Precision Cutter, too.

The Ceramic Safety Cutter (MVSL00100)

 

 

This little mouse-shaped powerhouse works well cutting paper, vinyl and polycarbonate, quilting appliqué paper and frisket film. It also features a micro-blade and unique ergonomic design.

This tool is meant for less intricate cuts than the Precision Cutter. It’s also handy around the studio for tasks like cutting through packing tape and tough clamshell packaging.

The Ceramic Pocket Cutter (MVSL10514)

This is your go-anywhere mini box cutter/utility knife. Small enough to fit in your hand—providing great control—this cutter features the same replaceable blade found in our larger tools. But it can cut in areas where larger tools won’t fit.

This tool gets through thin materials like paper and thicker materials like cardstock, watercolor paper, and foam core board. Need to pack your work? Use the Pocket Cutter for cardboard, bubble wrap and packing foam.

For detailed information about Slice’s safer, ergonomic cutting tools, please visit sliceproducts.com

Jacquard Alcohol Inks: A Versatile Tool in the Creative Arsenal

Wednesday, May 16th, 2018

When Jacquard launched Piñata Colors in 2002, alcohol inks were virtually unheard of. Since then, alcohol inks have become extremely popular, especially among artists working on hard surfaces like tile, metal, YUPO, Clayboard, glass, plastic, stone, leather, polymer clay, etc. Recently, Piñata has also become a staple among resin artists for creating “petri” artwork. The process is simple: Piñata Colors are dripped onto the surface of the mixed resin after the mold is poured, and as each drop sinks, the resin hardens. The result when the cast is removed from the mold is a magnificent, psychedelic world of blooming color—what artist Josie Lewis calls a “petrified rainbow.”

Whenever a “new” medium comes around, it is always exciting to see how artists will embrace it. Piñata is one of those mediums that seems to have opened the door to a whole world of new possibilities. The applications artists use it for continue to surprise and delight!

New Videos Detail New Products from GOLDEN

Wednesday, May 16th, 2018

This year GOLDEN has launched several new products and is excited to share some new videos with you! Four new videos have been added to the Video Library that your customers might find interesting and valuable. You can find them here and be sure to share. More videos coming soon, so please check back often!

Williamsburg New Colors

NEW COLORS from Williamsburg! from Golden Artist Colors on Vimeo.

Cobalt Teal

The Return of Genuine Cobalt Teal from Golden Artist Colors on Vimeo.

Benzimidazolone Yellow

NEW Benzimidazalone Yellows from Golden from Golden Artist Colors on Vimeo.

Light Value Colors

7 New Golden Heavy Body Light Color Values from Golden Artist Colors on Vimeo.

New Support Guide from GOLDEN!

GOLDEN offers a variety of items to help retailers support sales of GOLDEN Acrylics, educate customers and train staff. Our new Support Catalog lists these items with photos and descriptions, making it easy to select the items you need. The Catalog includes images and descriptions of POP Blades and Banners, Demonstration Kits, Product Guides and Literature, Merchandising Components and more.

The support catalog is available digitally as a PDF and can be downloaded from Marketplace.
Visit marketplace.goldenpaints.com/

Log in and navigate to the Documents and Media section. Click on the Information & Forms folder, then the Support Requests folder. The support catalog and order form are in the Golden folder.

If you don’t have a Marketplace user name and password, enter the New User information to set up an account.

Industry News

Sunday, January 28th, 2018

 

Howard Kaufman

On January 16, Pacon Corporation, the parent company of Strathmore Artist Papers™ announced the acquisition of Princeton Artist Brush Co.™, the number-one supplier of fine art brushes in North America. Howard Kaufman and his team will continue to manage and operate Princeton.

Speedball reached an agreement to purchase Global Art Materials, Inc. from owner and founder Tom Dix. “When Tom approached us about buying his business, the answer was easy,” said Speedball CEO Walt Glazer. “And when he expressed a desire to stay involved as part of the Speedball Team, I was thrilled.”

Anthony Piperno

Tom Dix added, “My goal was to make sure that the Escoda, Folia, Art Graf, Coate, Handbook Journal, Fluid, and Pastel Premier brands are in the best hands for the future.” After several months of planning Global’s operations and production will be moved to Speedball’s facilities in North Carolina.

A.C. Moore has announced that Anthony Piperno has been named the company’s president. The first A.C. Moore store opened in Moorestown, New Jersey in 1985, and has since grown to more than 130 stores. In related news A.C. Moore has been named the art and craft supply partner for the Create and Craft cable TV shopping network. Read the press release here.

Jackie Williams

Derwent’s parent company ACCO has announced some personnel transitions; Nicola Shepherd will join the Derwent team on March 5th as Marketing Director, replacing Astri Thomas Saunders who left the business earlier in January. Also, Jackie Williams leaves ACCO/Derwent at the end of January. She played a huge sales role at Derwent for 22 years, opening up new markets in Asia, Eastern and Southern Europe and recently managed the successful transfer of business from one global distributor to individual country distributors, particularly across Europe. We will miss Jackie and wish her all the best.

Theresa Kuiken

At ColArt Americas people are on the move; Jim Allery ends a 3+ year gig as Vice President of Operations just in time for an exciting move of their distribution centers a mere stones throw from the current warehouse and office in Piscataway, NJ. In related news Theresa Kuiken, Vice President of Marketing for the past 2.5 years has left to pursue new opportunities.

At the Creativeworld show in Frankfurt, Germany this week the Mariotto family celebrated the 70th anniversary of their Milan Italy based M.A.B.E.F., maker of the world’s finest handcrafted wooden easels.

Sandro Tottoli, Laura & Paolo Mariotto

Newell Brands, parent corp of Sharpie, Elmers and Prismacolor stock value dropped more than 22 percent in trading on January 25th after announcing it will restructure its business, possibly selling off assets that could also close as much as half its factories, warehouses and product volume. Brands under consideration for sale include: Waddington, Process Solutions, Rubbermaid Commercial Products, Rawlings, Goody, Rubbermaid Outdoor and U.S. Playing Cards. The company plans to refocus on nine core consumer businesses, which generate in total $11 billion in net sales, roughly 82 percent of its fiscal 2016 sales. None of the art, school or craft materials brands will be affected.

Talk about wonderful imagery perfect for eye-popping social media sharing, photographer Christopher Payne’s New York Times photo essay on the General Pencil factory in Jersey City, NJ is both beautiful and inspiring!

Check out this feel good local business story on Posners Art Store, serving artists in Tucson, AZ for the past 100 years!

Posner’s Tucson, AZ

Manuscript Pen has launched their new website. The manuscript YouTube channel has lots of great info as well as lots of shareable calligraphy videos.

Here’s a fun BBC Scotland video showcasing the handiwork of signwriter Ciaran Glöbel. Notice the wall signs touting STABILO and Montana Black Spray cans in his tool crate! This is a fun share on social media sites.

Derwent Procolour Gets Rave Reviews

Wednesday, September 27th, 2017

This month’s issue of the respected Colored Pencil Magazine features a glowing review of the world’s newest artist quality line.

“…the Derwent Procolour is an excellent pencil that beautifully bridges the gap between Derwent Artist and Derwent Coloursoft… If you like them as much as I do, that purchase will pay off in a lifetime of inspiration.”

Read the whole article at the link below, beginning on Page 10: ColoredPencilMag_ProcolourReview

Golden News August 2017

Monday, August 28th, 2017

New Videos Reinforce Endless Possibilities with Non-Color Products from GOLDEN – Grounds, Pastes and Mediums

This year GOLDEN launched an integrated campaign to give artists a deeper knowledge of gels, pastes, grounds and other non-color products in order to help them unlock the full potential available to them through its complete product line! The initiative included new packaging design, in-store signage and new educational videos for non-color products such as Grounds, Pastes and Mediums. Four new videos have been added to the Video Library that your customers might find interesting and valuable. They can find them here:

What, Why & How: GOLDEN Fluid Mediums with Patti Brady

Golden Fluid Mediums

What, Why & How: Painting with GOLDEN Acrylic Gel

what, why and how painting with golden acrylic-gel

What, Why & How: GOLDEN Gessos and Grounds

what, why and how painting with golden gessos & grounds

What, Why & How: GOLDEN Molding Pastes

what, why and how painting with golden molding pastes

If you have any questions about any of the above information, contact your MacPherson’s Account Manager.

Get a Jump Start: Coming in October from Montana-Cans

Monday, August 28th, 2017

NEW MONTANA HOLOGRAM GLITTER EFFECT SPRAY 400ML

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This semi-gloss translucent paint is the vehicle base carrying the high quality fine holographic glitter particles for a sensational metallic effect that can add a totally new dimension to all kinds of surfaces. From paper to cardboard, primed canvas, wood, glass, metal, ceramics, porcelain, stone, acrylic and just about any other paintable surface. Once applied, the semi-gloss lacquer layer will have embed a fine distribution of holographic particles over the substrate. The more coats applied, the greater the intensity of the effect. Applying a layer(s) of Montana Gloss Varnish will not only protect the surface of your work, it will also allow more light to enhance the effect further.  This product is great for Craft Projects and Mixed Media Art.

Product Details
Item #MXE-463051
MSRP:$10.75

Available in North America early to Mid-October

 

Oh and Don’t Forget…Montana’s on Sale!

Current Promo: Montana Gold Summer MAP promo 60% off; MAP lowered to $6.99 Promo Code MXG60

Buy in promo: Aug 1st- Sept 30th
In-store activation: Aug 1st- Sept 30th

Derwent Procolour is Here!

Thursday, July 27th, 2017

Two years in the making, PROCOLOUR is here! Derwent is proud to announce the latest addition to its colored pencils’ range. It’s the perfect combination of a strong point and smooth laydown, with a texture that has the covering power of wax but glides like an oil. Unique! Unique, Unique! and an instant artist favorite! With a range of 72 carefully selected colors (90% of which are lightfast scoring 3-8 on the Blue Wool Scale), your customers will enjoy creating beautiful long lasting pieces of art work!

For more info, please visit: www.derwentart.com/procolour
For more info on lightfastness, please visit: www.derwentart.com/lightfastness

Amsterdam Acrylic Inks – Come & Get Them!

Thursday, July 27th, 2017

Acrylic inks are so diverse in how they can be used and that may explain why they are riding such a huge growth cycle. They appeal to so many different artists, from painters to graphic artists or sequential artists to calligraphers.  It hasn’t taken long for them to find out about Amsterdam Ink and the word is out… this stuff is good!  Boasting very high pigmentation and a special formula that prevents settling, artists are surprised by the quality.  Super opaque white, dense dark black and metallic colors with real “bling” have been some of the highlights.  See Calligraphy Masters Video Review

The entire line of 46 colors is available now, featuring a handsome display and informative graphics to catch the eye. On MacPherson’s BTS promo now at an additional 15% off.

 

Golden News July 2017

Thursday, July 27th, 2017

Art Benefit Auction for the Sam & Adele Golden Foundation for the Arts!

The Sam and Adele Golden Foundation will be celebrating its 20th anniversary with an art benefit auction. There will be over 180 works of art available for sale, generously donated by artists, artists in residence, and the Golden family. Although you may not be able to join on August 12 for the LIVE and SILENT auctions, Golden invites you to participate in the ONLINE auction. Visit Paddle 8 (link below) now to preview the selection of art, and the value of the artworks. On July 31, the auction site opens for two weeks, with the addition of revealing beginning bid prices. The ONLINE auction closes August 14. All proceeds from the sales of the auctions will be used to grow the endowment, for sustainability of the program and for financial assistance to the artists in residence.

www.paddle8.com/auction/golden-foundation

The Golden Foundation is a not for profit organization which supports artists working in paint. Its residency sessions run for 4 weeks at a time, February through November. Artists spend much of their time experimenting with the latest paint materials and technology available to the industry today. Visit www.goldenfoundation.org for more information about the Golden Foundation. And if you find yourself in beautiful upstate New York, stop by and see the residency barn, a restored 100 year old barn with studios and living space.

New GOLDEN Pouring Videos from GOLDEN

Two new videos were recently added to Golden’s Video Library that your customers will be interested in. Videos are quick and easy content to share on Facebook and a great way to boost your organic reach. Please visit Golden’s YouTube or Vimeo page to check them out!

BIG PAINT POUR SETUP with GAC 800

Prepping the surface and creating mixtures with GOLDEN Fluid Acrylics and GAC 800 for the “Big Paint Pour” featured in part II.

http://www.goldenpaints.com/videos/big-paint-pour-setup-with-gac-800

 

BIG PAINT POUR with GAC 800

From the artist workshop at GOLDEN, a two by eight foot (61 x 244 cm) paint pour using Fluid Acrylic Colors mixed with GAC 800 as a pouring medium.

http://www.goldenpaints.com/videos/big-paint-pour–with-golden-gac-800

Go to http://www.goldenpaints.com/products/medium-gels-pastes/special-purpose-mediums or www.goldenpaints.com/mixit to learn more about GAC 800.

To learn more about GOLDEN Fluids, go to http://www.goldenpaints.com/products/colors/fluid.

B-T-S Promotional Period Reminder

Remember that extra discounts are available through MacPherson’s – please refer to the BTS Buyer’s Guide. Also note that advertising can be extended to 40% off every day for all three brands (GOLDEN Acrylics, Williamsburg Oils and QoR Watercolor) beginning on 07/24/17 and expiring on 09/29/17.

If you have any questions about any of the above information, contact your MacPherson’s Account Manager.

Derwent: a Journey into the World of Pencils

Thursday, July 27th, 2017

Derwent has been making high quality drawing materials including colored pastel pencils and graphite lead pencil sets since 1832, when they were known as the Cumberland Pencil Company. Rumor has it the story dates even further back to the 1500s, when a violent storm uprooted many trees and the shepherds discovered a black material under the soil with which they could mark their sheep. This turned out to be graphite, and a local business began making pencils with the discovered material. Today, Derwent has an unswerving reputation for innovation, inspiring artists with new products like Procolour, Inktense, Graphik Line Painters and Tinted Charcoal, alongside their classic range of Artists, Graphic and Watercolor Pencils.

Strathmore July 2017

Wednesday, July 26th, 2017

Strathmore is excited to expand their initiative to offer consumers educational information as it relates to art. The video series called “Artist How-To” videos launched in May, 2015, and in these short video segments, Strathmore has paired with professional artists to offer artist tips and techniques as it relates to a specific type of art and mediums.

Toned Video Cover

The newest additions to the collection of “Artist How-To” are three new videos created by artist Justin Maas. In these short 2-4 minute videos, Justin explains his tips and techniques for creating portrait artwork using toned papers. This content is great for artists just starting out with toned papers, or for those who have interest in creating portraits but need a bit of guidance on where to begin. In the first video, Justin provides an overview of why an artist may choose to use Toned paper, and how to use it. In video 2, he covers materials needed to create portraits on Toned paper and shows viewers how to set up their work space. In video 3, he demonstrates a finished piece from start to finish, while narrating his tips and techniques.

The three videos available in the Toned Paper Portraits “Artist How-To” set include:

  • Video 1: Introduction

 

  • Video 2: Materials Needed
  • Video 3: Demonstration of Finished Portrait

 

All of these new videos are available on Strathmore’s YouTube channel at: https://www.youtube.com/user/StrathmoreArtist

You can download the videos directly from Vimeo. Simply click the “Download” button below the video.

Video 1

Video 2

Video 3

 

To support consumers interested in learning about using Toned Mixed Media, Strathmore has also created a new Art Blog posting with some additional information about this innovative line of products. Be sure to check out all of Strathmore’s art blog postings at https://www.strathmoreartist.com/blog.html

Additionally, Strathmore offers a quarterly newsletter at https://www.strathmoreartist.com/artist-newsletter.html which features an artist and their work each publication, along with new product information, current consumer promotions, and frequently asked questions from our website. It’s a great resource for artists and retail stores to keep up to date!

Along with the Artist Tips and Tricks videos, Strathmore is proud to offer product videos, a brand video, archived years of Online workshop videos, and short videos answering artist frequently asked questions. All the videos are now available on the Retailer and Distributor Tools area of Strathmore’s website! Follow us on social media to stay in touch with all of the tools available for consumer engagement and education.

Interested in learning more? Contact your MacPherson’s sales representative for ideas of how you can drive more traffic and sales with Strathmore’s Video Series.

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Derwent News that Rings in 2017

Tuesday, December 27th, 2016

derwentmacphersons

We’re happy to share a great video about the quality and care that our newest exclusive brands partner Derwent puts into the manufacturing of pencils. Look for MacPherson’s and Derwent to be a great partnership starting with the new retailer friendly MAP program. MacPherson’s Derwent MAP program will be effective Jan 1, 2017. Get all the details on Online Express > Business Basics > MAP Policies or download the MAP policy in a PDF.

We hope you’ll see here that they’re just as passionate about what they do as we are about our business. Education and quality are critically important to building the loyal relationships with consumers that last a lifetime.

 

 

ColArt November 2016 News

Monday, November 28th, 2016

arches-lifestyle-watercolour-cold-pressed-block-2NEW Arches Watercolour Paper Video!

Made in France exclusively from cotton, Arches Watercolour is a paper made from long fibers that give it strength, beauty and an inimitable feel. Naturally protected against the acids in the environment, Arches Watercolour does not yellow, and guarantees the lasting beauty of your works. Made the traditional way, on a cylinder mould, Arches Watercolour has a harmonious natural grain. The fibers are evenly distributed, making the paper more stable, with very limited deformation. Each sheet is torn off by hand, leaving four deckle edges. They are subjected to a final visual inspection and only the best sheets are retained. Arches is the only paper mill in the world to gelatin size its watercolour paper “to the core”. Gelatin sizing allows scraping without tearing. It preserves the luster and transparency of the colours while preventing paints penetrating into the thickness of the paper. Arches Watercolour paper can absorb a considerable quantity of water without warping or causing the colours to bleed. Arches Watercolour is available in three textures: cold press, hot press and rough, in 5 weights, and multiple formats: sheets, blocks, pads, rolls. Contact your MacPherson’s Account Manager for more details.

Check out the Arches watercolour paper video on YouTube

LIQUITEX SPECIAL RELEASE MUTED COLLECTION

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5 NEW colors matched across acrylic Ink, Soft Body & Heavy Body

Liquitex doesn’t take no for an answer. After all, challenging the established ways of doing things is in their DNA. It’s how they invented the first acrylic paints in 1955. It’s why they’ve been pushing the boundaries of what’s possible ever since. Liquitex torture-tests products in their lab to ensure they defy every norm. The Special Release Muted Collection is no exception. Grey, Pink, Turquoise, Green and Violet – get to grips with perfect color matching and intermixability. The ink, soft body and heavy body work seamlessly together. Liquitex gets technical so you can get creative.

THE COLLECTION

For the first time, Liquitex introduces a color collection! The range consists of 5 colors matched across 3 ranges (Heavy Body, Soft Body and Ink). These unique tones have been inspired by 2016 trends. Each color has a muted, subtle character and together are a tonal palette.

lqx-muted-collection-ctu-counter-top-unit-left-angle-887452995654

THE PORTFOLIO

The special release collection includes 5 new colors available in ink, soft body and heavy body, as well as 3 color collection sets. All loose colors come in a high quality cardboard packaging featuring a beauty shot of the color on the front. Each set contains the 5 colors in the range and 1 set of 5 collection cards (identical for all sets) in a high quality premium package with a matte finish. There are 19 skus total: 1 Counter Top Unit, 15 loose colors, and 3 sets. All SKUs were launched September 2016, with availability through the end of 2017.

Link to Video:

Winsor & Newton launches exclusive online videos: Masterclass – Learning tools for artists

Winsor & Newton is proud to present their online video series: Masterclass. This free online resource features professionals from around the world demonstrating techniques, sharing specialist knowledge and insights into working with the finest materials.  Topics covered will include – Understanding Oil Whites, Understanding Oil Blacks, and Titanium White vs. Zinc White. To learn more about the Masterclass videos please visit the Winsor & Newton website.

New Prismacolor Advertising Campaign & Videos

Monday, November 28th, 2016

Last week Prismacolor started airing a new TV commercial just in time for the Holiday selling season! Check it out:

Also, NewellCo/Sanford finally completed the Prismacolor tutorial videos by artist Shelley Minnis and they are up on YouTube to allow retailers to post on social media sites.

  • Blending:  
  • Watercolor pencils: 
  • Sharpener & Eraser techniques: 

This all ties together with the Prismacolor consumer rebate currently in progress on ALL Prismacolor products, just in time for the holiday season. See your MacPherson’s Account Manager for details.  Also, the rebate forms will be available to download at www.Prismacolor2016rebate.comThis program is exclusive to the Fine Art & Craft Channel!  Each receipt will be required to include the name of the retailer and the name of the Prismacolor item purchased clearly stated.   Also acceptable will be the item number or UPC printed on the receipt.  Handwritten notes on the receipt will not be accepted.  What a great opportunity to feature Prismacolor for the holidays and offer your customers some amazing promotional pricing.

 

 

 

Strathmore Expands “Artist How-To” Video Series Featuring Paper Cutting

Monday, November 28th, 2016

Strathmore is excited to expand their initiative to offer consumers educational information as it relates to art. The video series called “Artist How-To” videos launched in May, 2015, and in these short video segments, Strathmore has paired with professional artists to offer artist tips and techniques as it relates to a specific type of art and mediums.

paper-cut-image-1

The newest addition to the collection of “Artist How-To” videos available, include 3 new videos created by artist Grace Hart. In these short 2-4 minute videos, Grace explains her tips and techniques for creating artwork using paper cutting. This content is great for artists just starting out with paper cutting, or for those who have interest in the art form but need a bit of guidance on where to begin. She also demonstrates a finished piece, as well as information regarding framing these types of works, while narrating with tips along the way.

paper-cut-image-2

The 3 videos available in the paper cutting “Artist How-To” set include:

  • Video 1: Introduction to Paper Cutting
  • Video 2: Sketching and Cutting Your Piece
  • Video 3: Framing your Paper Cut

All of these new videos are available on Strathmore’s YouTube Channel

You can download the videos directly from Vimeo. Simply click the “Download” button below the video.

Paper Cutting Video 1

Paper Cutting Video 2

Paper Cutting Video 3

To support consumers interested in learning about paper cutting, Strathmore has also created a new Art Blog posting with some additional information about the art form. Be sure to check out all of Strathmore’s art blog postings at Strathmore Art Blog

Additionally, Strathmore offers a quarterly newsletter at Strathmore Newsletter which features an artist and their work each publication, along with new product information, current consumer promotions, and frequently asked questions from our website. It’s a great resource for artists and retail stores to keep up to date!

Along with the Artist Tips and Tricks videos, Strathmore is proud to offer product videos, a brand video, archived years of Online workshop videos, and short videos answering artist frequently asked questions. All of our videos are now also available on the Retailer and Distributor Tools area of our website! Follow us on social media to stay in touch with all of the tools available for consumer engagement and education.

Interested in learning more? Contact your MacPherson’s Account Manager for ideas of how you can drive more traffic and sales with Strathmore’s Video Series.

Industry News

Wednesday, October 26th, 2016
Sylvia

Sylvia

We are heartbroken to share the loss of one of our MacPherson’s family. Sylvia Odom, a member of our Suwanee night crew, was killed in her home on Monday evening. Her husband Samuel was also slain. The DeKalb county police have no description of the shooter or any witnesses. A roommate found the couple on Monday night. Our most heart felt sympathies go out to her family, friends and colleagues during this terrible time.

p1000095Many within the industry are saying their goodbyes to Laurent Duthoit, Daler-Rowney’s Vice-President Sales Americas. He has left to pursue new challenges and opportunities. Laurent joined the company 11 years ago at Daler’s UK headquarters and later moved to the USA to take command of sales and marketing for North America . All the best and bon chance, Laurent!

East Coast art & craft chain store AC Moore has announced plans to open a Philadelphia center city flagship store near the corner of Chestnut and Broad Street. Read the details here AC Moore Philadelphia

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Shelley Mathews

Shelley Mathews, Vice President, Education and Fine Art Channel at Dixon Ticonderoga/FILA will be leaving the company soon. She cited health, wellness and balance of life as the main reasons for her decision. In Shelley’s note to customers she said “The experience at Dixon has been an amazing opportunity to work with an outstanding team and expand my knowledge and skills.  I will always be grateful for all the support that was received from my first day of joining the organization. 

Opus Art Supplies in British Columbia is opening a new store, their 7th, located in historic Maillardville in Coquitlam, BC.

coq_montage

dorrieboydRoyal Talens is excited to welcome Dorrie Boyd as their Customer Service Manager. Dorrie has worked for Alvin for over 14 years, most recently as a Marketing Manager and will apply those skills and experiences to the team while also heading up customer service.

Frances Preston was born 9/19/16 to Alex Preston and Victoria Whitaker. Alex is the Chief Creative Strategist for Jacquard Products in Healdsburg, CA. Congratulations to all including proud grandparents Kathy Brennan and Don Preston of Preston Art in Louisville, KY.

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UK stationery and office supplies retailer Ryman has announced it is acquiring the iconic Covent Garden retailer London Graphic Centre from Core Capital London Graphics Announcement

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NPR’s All Things Considered! “Skunk Bear” team chases down elemental questions. They recently got a question from the 5th graders at Green Acres School in Lebanon, OR that sent them on a quest to find the origin of pencil lead. “How is a Pencil Lead Made!” showcases the American industrial treasure the General Pencil Company.(fast forward the video to around 2:25) 

coloring-book-1Sales at the Schwan-STABILO Group for the 2015/16 topped 706 million Euro($767 million)which set a company record. The Stabilo writing instruments division saw a sales lift of 10% in large part due to the ongoing adult coloring book craze.

fullsizerender-2MacPherson’s has been named Aaron Bros. Art Marts Vendor Partner of the year at a recent supplier gathering in Dallas, TX

img_0157Chartpak announced the appointment of Ed Brickler as Fine Art Education Director and Technical Expert. Ed will be working closely with Chartpak’s Educational Team and Technical Lab. Ed will be reporting to Jim Gallagher, Executive Vice President of Sales & Marketing, and both Jim and Ed will be working closely with Steven Roth, the Company’s President.

Askew-Taylor the 70 year old art supply store in Raleigh, NC has announced they will close their doors permanently at the end of a liquidation sale. Askew Taylor

Jacquard Products was recently awarded the 2016 Creative Child Product of the Year Award for their Cyanotype Fabrics! Cyanotype is a photographic printmaking process that is so simple, even children can enjoy professional-quality results. It is a fantastic way to introduce children to the magic of science, photography, nature and art, and the panel of educators, mothers and professionals at Creative Child Magazine wholeheartedly agree. And of course they are available from MacPherson’s Cyanotype Fabric

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Reuters reports that Newell Brands Inc (NWL.N), which owns more than 160 brands including Sharpie markers and Prismacolor, said it would sell about 10 percent of its business portfolio as it streamlines its business following its acquisition of Jarden Corp. None of their art and stationary brands will be included in this divestiture. NewellCo

Fun Facts: Did you know that there is an Eberhard Faber building in Greenpoint Brooklyn, NY, a four-story building overlooking the East River near 42nd Street? In 1956, as many of Brooklyn’s manufacturing businesses fizzled out in the wake of World War II, the Eberhard Faber company sold its headquarters  to move operations to Pennsylvania. Larger-than-life, perfectly sharpened, golden-yellow pencils decorate the facades. Check out the New York Times article by clicking on the building photo below:

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Discover the 4ARTIST MARKER – Pébéo’s NEW oil paint marker!

Friday, September 16th, 2016

More than a traditional oil-based marker, the Pébéo 4ARTIST MARKER is the ultimate contemporary painting tool for all artists! Available in four tip sizes, the range includes 18 highly pigmented, vivid colors and exceptional metallics. They offer a scratch-free application and a homogeneous, paint-like finish with high fidelity from wet to dry. Just like oil paints, these fast-drying permanent colors can be reworked when dry to obtain shades, glazes, gradients and fading effects. The tips can also be saturated with color to create splatter and drip effects. Use them on a variety of surfaces including the Pébéo Liquid Art Panels, canvas, wood, plastic, and metal, for a wide array of applications, such as drawing, writing, outlining, filling in large areas and more. Applied over dry acrylic or oil paint, such as the Vitrail, Fantasy Prisme, Fantasy Moon or Ceramic liquid oil paint lines, the 4Artist Markers allows for stunning and unique effects. They are the perfect complement to the Mixed Media by Pebeo concept!

In this video, see the 4ARTIST MARKER colors overlaid and splashed on a background prepared with Studio Acrylics Colors to create a dynamic and colorful artwork!

To see a Mixed Media by Pébéo application in action follow this link; you will find out how to apply 4ARTIST MARKER colors underneath and over the Gédéo Glazing Resin to create a stunning illusion of depth.

 

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Golden News July 2016

Thursday, July 28th, 2016

B-T-S Promotional Period Reminder

Remember that advertising can be extended to 40% off everyday for all three brands (GOLDEN Acrylics, Williamsburg Oils and QoR Watercolor) beginning on 07/25/16 and expiring on 09/30/16.

 

GOLDEN Acrylic Demo in a Box – Available Now!

Demo Kit

Golden Demo Kit

For those of you who attended the recent Dealer Workshop, a preview of this was introduced at the event. For everyone else, we’re excited to introduce the new GOLDEN Acrylic Demo in a Box – a toolkit to drive sales and educate store staff about acrylic colors, gels, grounds, pastes, mediums and techniques! It’s also useful for increasing store traffic by offering in-store demonstrations. With this tool, you can demonstrate the following:

  • Difference in properties between GOLDEN color lines
  • Differences between all the “white stuff” – Mediums, Gels and Pastes
  • How to use Gels, Pastes and Mediums as extender and for building texture
  • How to use Gels and Pastes as Grounds
  • Staining techniques using High Flow and Fluid Acrylics on canvas and Acrylic Grounds
  • How to use OPEN Acrylics for Subtractive and Monoprinting techniques

Item # GD0000096-0 (Acrylic Demo in a Box)

2016 Support Value: $29.50

If you’re interested, don’t let the Support Price stop you. Contact either your MacPherson’s or GOLDEN Sales Representative to order yours today.

What Are Artists Discovering About QoR Watercolor?

Artists are eager to share their experiences in email and on social media about their use of QoR Watercolor. Take a look and see how you might share their stories with your own customers. Maybe there’s a technique, color or idea that sparks their interest, increasing traffic in your store!

  1. June 20, 2016 on Instagram in reference to the QoR 24 unboxing video.

Alex Johnmeyer:

For all the watercolor artists in my life: These are the best I’ve ever used. Like butter. So rich and vivid. Do it.

  1. June 1, 2016 on YouTube

Jessica Sporn Designs:

I’m testing out the new QoR Watercolor Paints from Golden. I love them! 

  1. July 18, 2016 via Email to one of our Material & Application Specialists

Kathy Lindsley:

I received the Permanent Green Light; a strong accent color and it makes some lovely mixtures. I’m also enjoying the sample cards and have identified several QoR colors I intend to add to my regular palette. Your Burnt Sienna Natural is outstanding; for sure that will become my standard — and among my most-used colors.

Sharpie Pen and Mr. Sketch News July 2016

Tuesday, July 26th, 2016

Sharpie

Sharpie Pens are going through a rolling package change that will improve the look on shelf.  Now, the cap of each pen will match the ink color!  Sharpie Pens are a great  option for the adult coloring trend since they don’t bleed through the paper.  They are smear-resistant, water-resistant and acid-free, and a non-toxic ink formula.  Available in a wide variety of colors.  Perfect for the student, graphic designer, home office, and so much more.  Visit www.sharpie.com for all things Sharpie!

 

The new Mr. Sketch Banana Crayon commercial is available on YouTube to add to your social media postings,. Check it out below. Mr. Sketch is running this new commercial on TV through July.